Political persuasion : the use of values in communication /

Values are fundamental to political attitudes. Ideals like freedom, equality, democracy, and fairness give us standards to judge whether conditions are good or bad and whether policy solutions are preferable or detrimental. 'Political Persuasion' examines how partisan communicators recruit...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Nelson, Thomas E.
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
New York, NY : Oxford University Press, [2024]
Ausgabe:
First edition.
Zusammenfassung:
Values are fundamental to political attitudes. Ideals like freedom, equality, democracy, and fairness give us standards to judge whether conditions are good or bad and whether policy solutions are preferable or detrimental. 'Political Persuasion' examines how partisan communicators recruit social and political values to persuade the public to support their positions on controversial issues, making it one weapon in the arsenal that communicators and political entrepreneurs deploy to shape public opinion.
Umfang:
1 online resource (417 pages)
Zielpublikum:
Specialized.
Bibliografie:
Includes bibliographical references and index.
ISBN:
9780190844066
019084406X
9780190844042
0190844043
9780190844059
0190844051
Schlagworte:
Bezugswerke:
Links: