Multinationals as flagship firms regional business networks /

In this text, Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors.

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Weitere Titel:
Multinationals as flagship firms
1. Verfasser:
Rugman, Alan M.
Weitere Verfasser:
D'Cruz, Joseph R.
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Oxford : Oxford University Press, 2003.
Zusammenfassung:
In this text, Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors.
Umfang:
1 online resource (xii, 219 p.) : ill.
Bibliografie:
Includes bibliographical references and index.
ISBN:
9780191698521 (ebook) :
0191698520 (ebook) :
Schlagworte:
International business enterprises.
Business networks.
Bezugswerke:
Links: