The rise of mass advertising : law, enchantment, and the cultural boundaries of British modernity /

'The Rise of Mass Advertising' is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of adverti...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Rosenberg, Anat
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Oxford : Oxford University Press, 2022.
Ausgabe:
First edition.
Zusammenfassung:
'The Rise of Mass Advertising' is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.
Umfang:
1 online resource (405 pages)
Anmerkungen:
This edition also issued in print: 2022.
Zielpublikum:
Specialized.
Bibliografie:
Includes bibliographical references and index.
ISBN:
0-19-194940-X
0-19-267477-3
0-19-267476-5
Schlagworte:
Bezugswerke:
Links: