Multiply Your Business Value Through Brand and AI /

This book presents the case for building brands effectively and optimally using AI, thereby enhancing the overall value of the organization. This book is ideal for entrepreneurs, investors, CEOs, and brand managers as it provides them with pathways of using AI to build brands and create value. It ca...

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Weitere Titel:
Multiply your business value through brand and AI
Multiply your business value through brand & artificial intelligence
Multiply your business value through brand and artificial intelligence
1. Verfasser:
Narayan, Rajan
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
New York, NY : Business Expert Press, LLC, [2022]
Ausgabe:
First edition.
Zusammenfassung:
This book presents the case for building brands effectively and optimally using AI, thereby enhancing the overall value of the organization. This book is ideal for entrepreneurs, investors, CEOs, and brand managers as it provides them with pathways of using AI to build brands and create value. It can be used as a textbook in courses on brand management and as a supplemental text in marketing management courses. It is especially relevant today, where many enterprises are being founded by non-marketing professionals.
Umfang:
1 online resource (202 pages)
Also available in print.
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Format Details:
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Bibliografie:
Includes bibliographical references and index.
ISBN:
9781637421086
1637421087
Schlagworte:
Branding (Marketing)
Bezugswerke:
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