The business of film : a practical introduction /

This updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects...

Ausführliche Beschreibung

Gespeichert in:
Hauptverfasser:
Greenwald, Stephen, Landry, Paula
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Routledge : Milton Park, Abingdon , 2022.
Ausgabe:
3rd ed.
Zusammenfassung:
This updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects of this evolving industry, exploring streaming, development, financing trends, regional/global/online distribution, shifting business models, exhibition, multi-platform delivery, marketing, VR/AR, virtual production, accounting, and more. The book is illustrated throughout with sample financing scenarios and charts/graphics, and includes detailed case studies from projects of different budgets and markets. This new and expanded edition has been updated to reflect the new challenges facing the industry due to Covid-19 and how to navigate the new landscape of film financing and distribution. Other updates include coverage of new indie films and distributors, virtual production, the recent impact of global markets including the biggest streamers like Netflix, Apple and Amazon are how they are shaping the future of the business.
Umfang:
1 online resource (398 pages)
text file rdaft
Bibliografie:
Includes bibliographical references and index.
ISBN:
1-00-321748-6
1-003-21748-6
1-000-73064-6
9781003217480
Schlagworte:
Bezugswerke:
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