The future of motorsports : business, politics and society /

Weitere Versionen (2)

This book takes stock of the position of motorsport in the 21st century and considers how it will continue to influence sport business, politics, and society in the future. Presenting a set of thematic essays and multi-disciplinary case studies, the book demonstrates that motorsport continues to pla...

Ausführliche Beschreibung

Gespeichert in:
Hauptverfasser:
Næss, Hans Erik, Chadwick, Simon
Weitere Verfasser:
Næss, Hans Erik (HerausgeberIn), Chadwick, Simon (HerausgeberIn)
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Abingdon, Oxon, United Kingdom: Routledge, 2023.
Zusammenfassung:
This book takes stock of the position of motorsport in the 21st century and considers how it will continue to influence sport business, politics, and society in the future. Presenting a set of thematic essays and multi-disciplinary case studies, the book demonstrates that motorsport continues to play a significant role in relationships between the automotive industry, nationalism, industrialisation, and capitalism as well as motorsports’ position as a feature of contemporary popular culture. Examining issues such as event management and legacy, environmental sustainability and ‘greenwashing’, diversity and inclusion, the rise of gaming and esports, and the use of sport as political soft power around the world across multiple motorsport disciplines, the book shines fascinating new light on this innovative but sometimes problematic industry. This is essential reading for all advanced students, researchers, managers, strategists, sponsors, and other stakeholders working at the nexus of motorsport, business, politics, and culture.--
Umfang:
1 online resource (277 pages.) : illustrations.
Bibliografie:
Includes bibliographical references and index.
ISBN:
9781003302650
1003302653
9781000899382
1000899381
9781000899337
1000899330
Schlagworte:
Automobile racing > Economic aspects.
Automobile racing > Marketing.
Automobile racing > Management.
Automobile industry and trade.
Sports sponsorship.
Bezugswerke:
Links: