Entrepreneurial opportunities : economics and sustainability for future growth /

Focusing on sustainable innovation in emerging economies, this book is amongst the first to identify how these perspectives can be used by entrepreneurs within the process of recognising opportunities.   As identifying opportunities is fundamental to successful entrepreneurship, it is crucial for a...

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Entrepreneurial Opportunities
Entrepreneurial Opportunities: Economics and Sustainability for Future Growth
Also by Vanessa Ratten
List of Contributors
1. Entrepreneurial Opportunities: Economics and Sustainability for Future Growth
2. Country-specific Sociocultural Institutional Factors as Determinants of Female Entrepreneurs' Successful Sustainable Bus ...
3. Microfinance: An Emerging Tool for Women's Economic Empowerment
4. Understanding Cultural Diversity in Franchising: Recommendations and Implications for Recruitment of Migrant Franchisees
5. Transformational Leadership in the Hospitality and Tourism Industry
6. Indebtedness of Restaurant Firms in Portugal: Application of Theories of Capital Structure
7. Franchise Risk Ecology: A Risk Ecology for Analyzing, Mitigating, and Pricing Franchisee-contracted Risks
8. Digital Pricing
9. New Ceramic Solutions in Sustainable Hotels within the Scope of Sustainable Innovation
1. Verfasser:
Ratten, Vanessa
Weitere Verfasser:
Ratten, Vanessa (HerausgeberIn)
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Emerald Group Publishing Limited 2020
Zusammenfassung:
Focusing on sustainable innovation in emerging economies, this book is amongst the first to identify how these perspectives can be used by entrepreneurs within the process of recognising opportunities.   As identifying opportunities is fundamental to successful entrepreneurship, it is crucial for aspirant entrepreneurs to identify appropriate openings that help them gain a competitive advantage in the international marketplace. Whilst there are an abundance of opportunities available, assessing them in terms of their timeliness and relevance is vital.  Each chapter introduces a new way of looking at entrepreneurial opportunities in a range of different contexts including emerging markets, franchise relationships, pricing and revenue management, and the tourism sector. This global, cross-disciplinary perspective of entrepreneurial opportunities offers a unique blending of multiple theoretical viewpoints which are useful for researchers of entrepreneurship and entrepreneurs themselves. Enabling the development of both a social and financial view of entrepreneurship, Vanessa Ratten curates a collection which characterises and responds to the contemporary market pressures felt by business leaders worldwide.
Umfang:
1 online resource (xiv, 168 pages)
ISBN:
1-83909-285-8
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