Race appeal : how candidates invoke race in U.S. political campaigns /

In our evolving American political culture, whites and blacks continue to respond very differently to race-based messages and the candidates who use them. Race Appeal examines the use and influence such appeals have on voters in elections for federal office in which one candidate is a member of a mi...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
McIlwain, Charlton D.
Weitere Verfasser:
Caliendo, Stephen M.
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Philadelphia : Temple University Press, 2011.
Zusammenfassung:
In our evolving American political culture, whites and blacks continue to respond very differently to race-based messages and the candidates who use them. Race Appeal examines the use and influence such appeals have on voters in elections for federal office in which one candidate is a member of a minority group.Charlton McIlwain and Stephen Caliendo use various analysis methods to examine candidates who play the race card in political advertisements. They offer a compelling analysis of the construction of verbal and visual racial appeals and how the news media covers cam
Umfang:
1 online resource (272 p.)
Anmerkungen:
Description based upon print version of record.
Anmerkungen:
English
Bibliografie:
Includes bibliographical references (p. [239]-247) and index.
ISBN:
9781439902776
1439902771
9781439902752
1439902755
Schlagworte:
Caliendo, Stephen M., > 1971-
Bezugswerke:
Links: