Grow the pie : how great companies deliver both purpose and profit /

What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds. Based on the highest-quality evide...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Edmans, Alex
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Cambridge : Cambridge University Press, 2020.
Zusammenfassung:
What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds. Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly, but are driven by purpose - the desire to serve a societal need and contribute to human betterment. The book explains how to embed purpose into practice so that it's more than just a mission statement, and discusses the critical role of working collaboratively with a company's investors, employees, and customers. Rigorous research also uncovers surprising results on how executive pay, shareholder activism, and share buybacks can be used for the common good.
Umfang:
1 online resource (x, 367 pages) : digital, PDF file(s).
Anmerkungen:
Title from publisher's bibliographic system (viewed on 02 Apr 2020).
ISBN:
9781108860093 (ebook)
DOI:
10.1017/9781108860093
Schlagworte:
Bezugswerke:
Links: