Analytics and big data for accountants /

Why is big data analytics one of the hottest business topics today? This book will help accountants and financial managers better understand big data and analytics, including its history and current trends. It dives into the platforms and operating tools that will help you measure program impacts an...

Ausführliche Beschreibung

Gespeichert in:
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Durham, N.C.: Association of International Certified Professional Accountants, c2020.
c2020.
Ausgabe:
2nd ed
Zusammenfassung:
Why is big data analytics one of the hottest business topics today? This book will help accountants and financial managers better understand big data and analytics, including its history and current trends. It dives into the platforms and operating tools that will help you measure program impacts and ROI, visualize data and business processes, and uncover the relationship between key performance indicators. Key topics covered include: Evidence-based techniques for finding or generating data, selecting key performance indicators, isolating program effects Relating data to return on investment, financial values, and executive decision making Data sources including surveys, interviews, customer satisfaction, engagement, and operational data Visualizing and presenting complex results
Umfang:
1 online resource (225 pages)
Anmerkungen:
"AICPA & CIMA"
"Wiley"--Cover
"Revised: May 2020"--T.p. verso
ISBN:
1-119-78467-0
1-119-78469-7
1-119-78468-9
9781119784685
Schlagworte:
Bezugswerke:
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