Web marketing for the music business /

Weitere Versionen (2)

"Using Web Marketing for the Music Business you can create a powerful web site that captures your audience, allowing them to see, hear and buy your music." "Market your band using sites such as MySpace, Facebook and Youtube, where you will interact with your fans using viral marketing...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Hutchison, Thomas W.
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Boston : Focal Press, 2008.
Ausgabe:
1st edition
Zusammenfassung:
"Using Web Marketing for the Music Business you can create a powerful web site that captures your audience, allowing them to see, hear and buy your music." "Market your band using sites such as MySpace, Facebook and Youtube, where you will interact with your fans using viral marketing, blogs, message boards and fan generated content. You will learn to coordinate your offline and online promotions for maximum effect." "Drawing on his vast experience and the knowledge of a whole plethora of industry experts, Hutchison brings you the best marketing advice." "This is the perfect book for do-it-yourself musicians, managers and labels who want to maximize sales and exposure or the industry professional seeking information on new media."--Back cover.
Umfang:
1 online resource (293 p.)
text file
Mode of access: World Wide Web.
Anmerkungen:
First published 2008.
Format Details:
Mode of access: World Wide Web.
Anmerkungen:
English
Bibliografie:
Includes bibliographical references and index.
ISBN:
9786611762575
9781136122385
1136122389
9781281762573
1281762571
9780080888187
0080888186
Schlagworte:
Music trade.
Internet marketing.
Bezugswerke:
Links: