Invisible influence : the power to persuade anyone, anytime, anywhere /

Invisible Influence shows readers how to quietly persuade others to choose them or their product. The book includes new scientific discoveries in subtle influence that show a few fascinating and unique approaches to influence. The book will highlight how people feel about products, services and peo...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Hogan, Kevin
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Hoboken, New Jersey : Wiley, 2013.
Ausgabe:
1st edition
Zusammenfassung:
Invisible Influence shows readers how to quietly persuade others to choose them or their product. The book includes new scientific discoveries in subtle influence that show a few fascinating and unique approaches to influence. The book will highlight how people feel about products, services and people, and the mental shortcuts they use to buy. It will then teach readers how to utilize this cluster of information in subliminally influencing others in order to sell, market, and communicate more effectively.
Umfang:
1 online resource (xii, 211 pages)
text file
Anmerkungen:
Description based upon print version of record.
Anmerkungen:
English
Bibliografie:
Includes bibliographical references and index.
Schriftenreihe:
Gale eBooks
ISBN:
9781118620397
1118620399
9781118620472
111862047X
Schlagworte:
Persuasion (Psychology)
Influence (Psychology)
Interpersonal communication.
Bezugswerke:
Links: