Predictive analytics : the power to predict who will click, buy, lie, or die /

Weitere Versionen (2)

You have been predicted - by companies, governments, law enforcement, hospitals, and universities. Their computers say, ""I knew you were going to do that!"" These institutions are seizing upon the power to predict whether you're going to click, buy, lie, or die.Why? For goo...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Siegel, Eric
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Ausgabe:
1st edition
Zusammenfassung:
You have been predicted - by companies, governments, law enforcement, hospitals, and universities. Their computers say, ""I knew you were going to do that!"" These institutions are seizing upon the power to predict whether you're going to click, buy, lie, or die.Why? For good reason: predicting human behavior combats financial risk, fortifies healthcare, conquers spam, toughens crime fighting, and boosts sales.How? Prediction is powered by the world's most potent, booming unnatural resource: data. Accumulated in large part as the by-product of routine tasks, d
Umfang:
1 online resource (338 pages) : illustrations
text file
Anmerkungen:
Includes index.
Anmerkungen:
English
ISBN:
9781118416853
1118416856
9781118420621
1118420624
9781299192706
129919270X
Schlagworte:
Social sciences > Forecasting.
Economic forecasting.
Prediction (Psychology)
Social prediction.
Human behavior.
Bezugswerke:
Links: