The leader's guide to storytelling : mastering the art and discipline of business narrative /

"How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership:...

Ausführliche Beschreibung

Gespeichert in:
1. Verfasser:
Denning, Stephen
Format:
Elektronisch E-Book
Sprache:
Englisch
Veröffentlicht:
San Francisco, Calif. : Jossey-Bass, 2011.
John Wiley and Sons, Inc. [2011]
Ausgabe:
Rev. and updated ed.
Zusammenfassung:
"How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative"--
Umfang:
1 online resource (364 p.)
text file
Anmerkungen:
Description based upon print version of record.
Anmerkungen:
English
Bibliografie:
Includes bibliographical references (p. 315-326) and index.
ISBN:
9786613026286
9781118008782
1118008782
9781283026284
1283026287
9781118008768
1118008766
Schlagworte:
Communication in management.
Public speaking.
Business communication.
Communication in organizations.
Electronic books.
Bezugswerke:
Links: